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Your Law Firm Marketing Consultant Delivers Strategy, Build, and Execution.

We are not consultants who drop a strategy deck in your lap and say, “Good luck.” Our law firm marketing consultants are not only strategists, but also operators who deliver growth for your law firm.

Our Law Firm Fractional CMOs are embedded in and work collaboratively with your leadership team. We have the deep experience not only to create your marketing strategy, but to go beyond that. We will partner with you to build your marketing organization, implement digital marketing technologies, and execute the marketing plan to create a strong growth engine for your firm.

Are You Frustrated with Marketing Agencies?

HIRE A LAW FIRM MARKETING EXPERT FIRST

  • Strategy drives tactical execution. In order for an agency to perform well, a strategy must first be in place. Without a strategy and a leader to direct an agency, law firms often end up with “random acts of marketing” which do not deliver results and can waste money.
  • Agency fit is also critical. There must be a strong match between an agency’s core capabilities and the tactical execution you need to deliver against your customized marketing strategy.
  • An effective marketing strategy is designed specifically to deliver against your growth strategies and growth goals. Our law firm marketing experts will source and onboard the right agencies to meet your goals. We will develop your custom marketing strategy and use it to direct the agencies, hold them accountable for results, and lead them to deliver high-performance marketing tactics.
  • We will also create the tracking and visibility you have been missing. You will be able to see how your marketing investments are performing and to confirm they are generating a suitable ROI.

Embed an Experienced Law Firm Marketing Consultant on Your Leadership Team to Build Your Capability

  • Putting your business on a new growth trajectory requires more than just the creation of your marketing strategy and execution of it. You must have the right foundational capability to effectively drive growth and sustain it.
  • Your marketing organization of internal and external resources and your marketing leadership must have the capability to build and execute against your marketing strategy to deliver profitable marketing performance.
  • Our law firm marketing consultants have deep experience in organizational design, sourcing and onboarding the best agencies and vendors, hiring high-performing marketing leaders and resources, and coaching and training to build the capacity of your team.
  • Effective execution of the marketing strategy will also require the right digital marketing technologies. Any law firm marketing consultant from our group has the experience to understand your specific firm and your needs in order to identity, source, and integrate the best marketing technology to support your marketing strategy and growth goals.

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